A Concise Introduction to Research in Management and Business Consultancy 2nd Revised edition
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Research Methods by Professor David Crowther
Book DescriptionThis is the ideal companion for those needing guidance when carrying out a research project in a management or a business-related subject. The text is succinct and concise, written with modular courses in mind for the reader to quickly gain an overall perspective of the fundamental areas and identify the key points that need to be addressed. This clear and practical book also covers the requirements of more general areas of business research and consultancy. New to this edition is a chapter devoted to the analysis of qualitative data - an area many students find they want to focus on. A new accompanying student website also gives practical guidance on some of the problems students face: assistance with writing a research proposal; the structure of a dissertation; collecting data - how much is enough; citing references; links to other resources. Dissertations and projects form an integral part of many MBA and degree programmes and this text is invaluable when tackling this area for the first time. The authors approach the research task in a step-by-step manner, covering areas such as data collection, observational methods, and data analysis.
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Book DetailsISBN: 9780750689533
(234mm x 165mm x 15mm)
Imprint: Butterworth-Heinemann Ltd
Publisher: Taylor & Francis Ltd
Publish Date: 10-Sep-2008
Country of Publication: United Kingdom
Books By Author Professor David Crowther
Governance and Social Responsibility, Paperback (November 2011)
A rigorous introduction to CSR which explores the variety of perspectives and debates, incorporating an international orientation throughout. The text will give students a firm underpinning theory in which to understand the key debates and issues.
Looking Beyond Profit, Hardback (December 2008)
Argues against the common belief that maximizing wealth is the primary concern of ordinary small shareholders when they make their share-buying decisions. This study of small shareholders provides both theoretical and empirical insights into their personal values and attitudes to corporate social responsibility (CSR).
Corporate Social Responsibility Reporting in Developing Countries, Hardback (September 2008)
Using the lens of stakeholder theory, this book examines whether the practice of corporate social responsibility (CSR) reporting in developing countries is motivated by a desire to discharge accountability to all relevant stakeholders or whether it is being driven by the imperative of advancing corporate economic interests.
Employment Contract and the Changed World of Work, Hardback (April 2007)» View all books by Professor David Crowther
It is argued that collective bargaining should no longer be viewed as the most important means of regulating the employment relationship. In the changed world of work, such an approach is becoming less relevant. This book examines the changes in the world of work in their international context.
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Author Biography - Professor David Crowther
Geoff Lancaster is Chairman of the Durham Associates Group of Companies which is headquartered at Caste Eden, Co-Durham with offices in Bahrain, Oman, Dubai, Saudi Arabia, Zambia and Zimbabwe. The company is in corporate communications and also manages higher degree programmes overseas for two UK universities. He has written approximately 25 marketing textbooks plus more than 100 academic refereed journal and conference papers. He was senior examiner to the Chartered Institute of Marketing for approximately 15 years and was their senior academic adviser from 1994-1998.
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