Rethinking Health Promotion by Theodore H. MacDonald
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Rethinking Health Promotion
By Theodore H. MacDonald

Rethinking Health Promotion

Global Approach

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Format: Hardback

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Rethinking Health Promotion by Theodore H. MacDonald

Book Description

In today's world 'health' means far more than merely the absence of illness. In Rethinking Health Promotion Theodore H. MacDonald sweeps away the confusion surrounding the function and position of health promotion. He argues that, far from being a modern innovation, health promotion has existed as a distinct and separate enterprise for as long as biomedicine and cautions against health promotion becoming organized merely an off-shoot of medical care. Drawing on the author's experience as a World Health Organisation consultant, the book also tackles the question of whether health promotion has relevance on an international scale or whether it is purely a eurocentric phenomenon. Against this background individual chapters explore universal factors such as sexual health, diet, unemployment, alcohol and tobacco use. With its critical and historical approach this book breaks new ground in assessing health promotion and will be stimulating reading for the wide variety of students and professionals studying health promotion.

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Book Details

ISBN: 9780415164740
ISBN-10: 0415164745
Format: Hardback
(234mm x 156mm x 14mm)
Pages: 244
Imprint: Routledge
Publisher: Taylor & Francis Ltd
Publish Date: 9-Apr-1998
Country of Publication: United Kingdom

Other Editions...


Books By Author Theodore H. MacDonald

Social Significance of Health Promotion by Theodore H. MacDonald Social Significance of Health Promotion, Hardback (March 2003)

The Social Significance of Health Promotion sets out the long and fertile history of health promotion and delineates its contemporary role. It explores the potential of health promotion to impact on our social values and sense of community.

Rethinking Health Promotion by Theodore H. MacDonald Rethinking Health Promotion, Paperback (April 1998)

This work discusses the function and position of health promotion. The author asserts that health promotion has existed as a distinct and separate enterprise for as long as biomedicine, and he cautions against health promotion becoming organized merely as an off-shoot of medical care.

» View all books by Theodore H. MacDonald

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Author Biography - Theodore H. MacDonald

Theodore H. MacDonald is Professor and Director of Postgraduate Studies in Health at Brunel University. He is a Chartered Psychologist, Fellow of the Royal Society of Medicine and Consultant to the World Health Organisation (Eastern Mediterranean Region).

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