The Routledge Handbook of Political Management
By (author) Dennis W. Johnson
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Routledge Handbook of Political Management by Dennis W. Johnson
Book DescriptionThe Routledge Handbook of Political Management is a comprehensive overview of the field of applied politics, encompassing political consulting, campaigns and elections, lobbying and advocacy, grass roots politics, fundraising, media and political communications, the role of the parties, political leadership, and the ethical dimensions of public life. While most chapters focus on American politics and campaigns, there are also contributions on election campaigns in Europe, the Middle East, Russia, Australia, East Asia, and Latin America. In addition to a thorough treatment of campaign and elections, the authors discuss modern techniques, problems, and issues of advocacy, lobbying, and political persuasion, with a special emphasis throughout the volume on technology, the Internet, and online communications as political tools. Grounded in the disciplines of political science, political communications, and political marketing, the Routledge Handbook of Political Management explores the linkages between applied politics and social science theory. Leading American and international scholars and practitioners provide an exhaustive and up-to-date treatment of the state of this emerging field. This publication is a major resource for advanced undergraduates, graduate students, and scholars of campaigns, elections, advocacy, and applied politics, as well as for political management professionals.
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Book DetailsISBN: 9780415962254
(254mm x 178mm x 36mm)
Publisher: Taylor & Francis Ltd
Publish Date: 12-Oct-2008
Country of Publication: United Kingdom
Books By Author Dennis W. Johnson
Democracy for Hire, Hardback (December 2016)
This book is a history of political consulting in America, examining how the consulting business developed, highlighting the major figures in the consulting industry and assessing the impact of professional consulting on elections and American democracy.
Political Consultants and American Elections, Hardback (July 2015)
Revised edition of: No place for amateurs.
Campaigning for President 2012, Hardback (July 2013)» View all books by Dennis W. Johnson
"In this important and timely volume, Dennis W. Johnson has assembled an outstanding team of political scientists and political professionals to examine one of the fiercest and most closely fought presidential elections of our time"--
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Author Biography - Dennis W. Johnson
Dennis W. Johnson is Professor of Political Management and former Associate Dean of the Graduate School of Political Management, George Washington University.
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