How the World's Biggest Pharmaceutical Companies are Turning Us All into Patients annotated edition
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Selling Sickness by Ray Moynihan
Book DescriptionThirty years ago, the head of the drug company Merck made some remarkably candid comments about his distress that his company's market was limited to sick people. Suggesting he would like Merck to be more like the maker of Wrigley's chewing gum, the CEO said it had long been his dream to make drugs for healthy people, to "sell to everyone. " That dream now drives the marketing machinery of the most profitable industry on earth. From award-winning Ray Moynihan,one of the world's top medical journalistsSelling Sickness reveals how widening the boundaries of illness and lowering the threshold for treatments is creating millions of new patients and billions in new profits. This in turn is driving up personal drug bills and threatening to bankrupt national health systems all over the world. As more and more ordinary life is "medicalized," the industry moves ever closer to being able to "sell to everyone. "
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Book DetailsISBN: 9781560256977
(229mm x 153mm x 23mm)
Imprint: Nation Books
Publisher: Avalon Publishing Group
Publish Date: 3-Jun-2005
Country of Publication: United States
Books By Author Ray Moynihan
Sex, Lies and Pharmaceuticals, Paperback (September 2010)
With claims that nearly one in two women suffer from 'female sexual dysfunction', some of the most profitable corporations on the planet are poised to exploit some of women' s deepest fears with hopes for new billion-dollar markets. This powerful expose introduces us to the creation of 'female sexual dysfunction' as a 21st century epidemic.
10 Questions You Must Ask Your Doctor, Paperback (August 2008)View all books by Ray Moynihan
With clarity, simplicity and compelling examples, this book will empower you and your loved ones to ask the right questions to find the best care and to avoid treatments that may not be best for you.
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