Selling the Sunshine State by Tim Hollis
Look inside with Google Book Preview
Selling the Sunshine State
By Tim Hollis

Selling the Sunshine State

A Celebration of Florida Tourism Advertising

By (author) See other recent books by Tim Hollis
Format: Hardback

Normal Price: $68.63
Your Price: $61.76 AUD, inc. GST
Shipping: $7.95 per order
You Save: $6.86! (10% off normal price)
Plus...earn $3.09 in Boomerang Bucks
Availability: Available Available, ships in 8-11 days



Selling the Sunshine State by Tim Hollis

Book Description

For more than a century, Florida has thrived on its image as an exotic playground. "Selling the Sunshine State" offers a scrapbook of bygone brochures, postcards, souvenirs, and photos, all designed to lure northerners (and fellow southerners) into the peninsula.Tim Hollis' personal collection of Florida memorabilia and mementos lie at the heart of the nearly 500 color images herein. Lovingly assembled, the book is arranged according to the state's traditional tourism department regions, including the Miracle Strip, the Big Bend, and the Gold Coast. This allows readers to discover the lost attractions and sometimes shocking appeals in promotional material created from the 1920s through the 1970s.An introductory essay on the history of Florida advertising methods and themes, along with additional commentary for each region, places the images in context. Hollis writes as a tourist, and his captions to the copious, eye-catching color illustrations transport the reader back to another era of Florida history. Nostalgic tourists, Florida natives, and anyone interested in the history of advertising will enjoy this lighthearted volume.This book offers a celebration of fun and sun through tourists' eyes.

Buy Selling the Sunshine State book by Tim Hollis from Australia's Online Bookstore, Boomerang Books.


Book Details

ISBN: 9780813032665
ISBN-10: 0813032660
Format: Hardback
(178mm x 254mm x 31mm)
Pages: 360
Imprint: University Press of Florida
Publisher: University Press of Florida
Publish Date: 15-Nov-2008
Country of Publication: United States

Books By Author Tim Hollis


Reviews

» Have you read this book? We'd like to know what you think about it - write a review about Selling the Sunshine State book by Tim Hollis and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)

Write a book review


Author Biography - Tim Hollis

Tim Hollis is the author of numerous books celebrating southern popular culture and history, including Dixie Before Disney: 100 Years of Roadside Run and Florida's Miracle Strip: From Redneck Riviera to Emerald Coast.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by Tim Hollis close
Remembering Florida Springs by Tim Hollis
Toons in Toyland by Tim Hollis
Minibook of Minigolf by Tim Hollis
Part of a Complete Breakfast by Tim Hollis
Wish You Were Here by Tim Hollis
Christmas Wishes by Tim Hollis
Mouse Tracks by Tim Hollis
Dixie Before Disney by Tim Hollis
»
BoomerangBooks.com.au close