The Smoking Puzzle
Information, Risk Perception and Choice
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Smoking Puzzle by Frank A. Sloan
Book DescriptionHow do smokers evaluate evidence that smoking harms health? Some evidence suggests that smokers over-estimate health risks from smoking. This book challenges this conclusion. The authors find that smokers tend to be overly optimistic about their longevity and future health if they quit later in life. Older adults' decisions to quit smoking require personal experience with the serious health impacts associated with smoking. Smokers over 50 revise their risk perceptions only after experiencing a major health shock - such as a heart attack. But less serious symptoms, such as shortness of breath, do not cause changes in perceptions. Waiting for such a jolt to occur is imprudent. The authors show that well-crafted messages about how smoking affects quality of life can greatly affect current perceptions of smoking risks. If smokers are informed of long-term consequences of a disease, and if they are told that quitting can indeed come too late, they are able to evaluate the risks of smoking more accurately, and act accordingly.
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Book DetailsISBN: 9780674010390
(235mm x 155mm x 25mm)
Imprint: Harvard University Press
Publisher: Harvard University Press
Publish Date: 1-Jul-2003
Country of Publication: United States
Books By Author Frank A. Sloan
Medical Malpractice, Paperback (September 2010)
A comprehensive analysis of medical malpractice from legal, medical, economic, and insurance perspectives that considers why past efforts at reform have not worked and offers recommendations for realistic, achievable policy changes.
Incentives and Choice in Health Care, Paperback (June 2008)» View all books by Frank A. Sloan
Leading scholars in the field of health economics evaluate the role of incentives in health and health-care decision making from the perspectives of both supply and demand.
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Author Biography - Frank A. Sloan
Frank A. Sloan is J. Alexander McMahon Professor of Health Policy and Management and Professor of Economics, Duke University. V. Kerry Smith is University Distinguished Professor in the Department of Agricultural and Resource Economics, North Carolina State University. Donald H. Taylor Jr. is Assistant Research Professor, Sanford Institute of Public Policy, Duke University.
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