Social Cognition by Gordon B. Moskowitz
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Social Cognition
By Gordon B. Moskowitz

Social Cognition

Understanding Self and Others

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Format: Paperback

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Social Cognition by Gordon B. Moskowitz

Book Description

An ideal text for undergraduate- and graduate-level courses, this accessible yet authoritative volume examines how people come to know themselves and understand the behavior of others. Core social-psychological questions are addressed as students gain an understanding of the mental processes involved in perceiving, attending to, remembering, thinking about, and responding to the people in our social world. Particular attention is given to how we know what we know: the often hidden ways in which our perceptions are shaped by contextual factors and personal and cultural biases. While the text's coverage is sophisticated and comprehensive, synthesizing decades of research in this dynamic field, every chapter brings theories and findings down to earth with lively, easy-to-grasp examples.

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Book Details

ISBN: 9781593850852
ISBN-10: 1593850859
Format: Paperback
(252mm x 176mm x 28mm)
Pages: 612
Imprint: Guilford Publications
Publisher: Guilford Publications
Publish Date: 4-Nov-2004
Country of Publication: United States

Other Editions...


Books By Author Gordon B. Moskowitz

Cognitive Social Psychology by Gordon B. Moskowitz Cognitive Social Psychology, Paperback (July 2015)

A comprehensive overview of the mechanisms involved in how cognitive processes determine thought and behaviour toward the social world. Intended for psychology and management students, as well as social, cognitive, and industrial/organizational psychologists in both academic and applied settings.

Psychology of Goals by Gordon B. Moskowitz Psychology of Goals, Hardback (February 2009)

Reviews the knowledge about goals and their key role in human behavior. This work presents theories and findings that shed light on the ways people select and prioritize goals; how they are pursued; factors that lead to success or failure in achieving particular aims; and, consequences for individual functioning and well-being.

» View all books by Gordon B. Moskowitz

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Author Biography - Gordon B. Moskowitz

Gordon B. Moskowitz, PhD is Associate Professor of Psychology at Lehigh University.

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Cognitive Social Psychology by Gordon B. Moskowitz
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