Sonic Branding by Daniel Jackson
Look inside with Google Book Preview
Sonic Branding
By Daniel Jackson

Sonic Branding

An Essential Guide to the Art and Science of Sonic Branding

By (author) See other recent books by Daniel Jackson
Format: Hardback

Normal Price: $206.17
Your Price: $185.56 AUD, inc. GST
Shipping: $7.95 per order
You Save: $20.62! (10% off normal price)
Plus...earn $9.28 in Boomerang Bucks
Availability: Available Available, ships in 8-11 days



Sonic Branding by Daniel Jackson

Book Description

Brands have become very important as sources of value and as a means to build value and sustain market position. Much emphasis has been placed upon the visual representation of brands. This book defines a new competitive arena in the creation and development of brands - sound. Sonic branding is a new fast growing area related to advertising and media development of the branding experience. This will be a distinctive book and the first in this important new area.

Buy Sonic Branding book by Daniel Jackson from Australia's Online Bookstore, Boomerang Books.


Book Details

ISBN: 9781403905192
ISBN-10: 1403905193
Format: Hardback
(235mm x 155mm x 15mm)
Pages: 201
Imprint: Palgrave Macmillan
Publisher: Palgrave USA
Publish Date: 6-Oct-2003
Country of Publication: United States

Books By Author Daniel Jackson

Software Abstractions by Daniel Jackson Software Abstractions, Paperback (February 2016)

Previously published in hardcover: 2012.

Media, Margins and Popular Culture by Daniel Jackson Media, Margins and Popular Culture, Hardback (September 2015)

This collection brings together leading research on contemporary and popular culture, focussing on marginalised voices and representations; socially marginalised, marginalised in media and media scholarship. It spans five continents, with contributions on topics like gender, sexuality, nation, disability, disciplinary boundaries, youth and age.

Media, Margins and Civic Agency by Daniel Jackson Media, Margins and Civic Agency, Hardback (September 2015)

This collection brings together new research on contemporary media, politics and power. It explores ways and means through which media can and do empower or dis-empower citizens at the margins - that is, how they act as vehicles of, or obstacles to, civic agency and social change.

Famine, Sword & Fire by Daniel Jackson Famine, Sword & Fire, Hardback (August 2015)

"Famine, sword, and fire is an intimate portrait of war and cooperation between the United States and China"--P. [4] of cover.

» View all books by Daniel Jackson

Reviews

» Have you read this book? We'd like to know what you think about it - write a review about Sonic Branding book by Daniel Jackson and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)

Write a book review


Author Biography - Daniel Jackson

DANIEL JACKSON is the Founder and Managing Director of Sonicbrand Ltd, a leading and pioneering company in sonic branding. He has worked in media planning and written articles on sonic branding.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by Daniel Jackson close
Software Abstractions by Daniel Jackson
Media, Margins and Popular Culture by Daniel Jackson
Media, Margins and Civic Agency by Daniel Jackson
Famine, Sword & Fire by Daniel Jackson
Media, Political Participation and Empowerment by Daniel Jackson
Media, Political Participation and Empowerment by Daniel Jackson
Forgotten Squadron by Daniel Jackson
»
BoomerangBooks.com.au close