Strategy As Action
Competitive Dynamics and Competitive Advantage
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Strategy As Action by Curtis M. Grimm
Book DescriptionStrategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitve uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.
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Book DetailsISBN: 9780195161441
(247mm x 164mm x 23mm)
Imprint: Oxford University Press Inc
Publisher: Oxford University Press Inc
Publish Date: 1-Apr-2005
Country of Publication: United States
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