Strategy as Practice
Research Directions and Resources
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Strategy as Practice by Gerry Johnson
Book DescriptionResearch in strategy has shifted significantly towards strategy as something organizations have, rather than strategy as something that managers do. The activities of the people who actually manage and develop organizational strategy have become marginalized. Strategy as Practice argues the reverse: that research on strategy needs to take seriously what strategists do and the effects of what they do. Written by a distinguished team of researchers and educators, this book sets out a research agenda, provides guidelines on theoretical perspectives and alternative methodologies for research on practice as well as commentaries on published illustrative papers that exemplify the practice perspective. Strategy as Practice will be essential reading for doctoral students, researchers and academics who wish to understand or undertake research in this important field of management research.
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Book DetailsISBN: 9780521862936
(247mm x 174mm x 16mm)
Imprint: Cambridge University Press
Publisher: Cambridge University Press
Publish Date: 2-Aug-2007
Country of Publication: United Kingdom
Books By Author Gerry Johnson
Fundamentals of Strategy, Paperback (November 2014)
One million students and business executives have used the market-leading text Exploring Strategy to boost their academic and professional careers. The expert authors now transfer the essence of Exploring Strategy into The Fundamentals of Strategy. This book is particularly suited for those engaged in short courses.
Exploring Strategy Text & Cases, Paperback (December 2013)
This title includes coverage of key topic areas in this fast-moving discipline such as internationalisation, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.
Exceptional Manager, Paperback (September 2007)» View all books by Gerry Johnson
How do businesses go beyond prescriptive policies and make the shift from the 'low road' of cost to the 'high road' of innovation and value? This ground-breaking book gives a clear analysis of the context and the challenges, and offers managers and consultants a range of ideas that could take their companies well beyond 'business as usual'.
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Author Biography - Gerry Johnson
Gerry Johnson is Sir Roland Smith Professor of Strategic Management at the School of Management, University of Lancaster. Ann Langley is Professor of Strategic Management and Research Methods at HEC Montreal. Leif Melin is Professor of Strategy and Organization at the Department of Entrepreneurship, Marketing and Management, Jonkoping International Business School, Jonkoping University. Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford.
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