Suitably Modern by Mark Liechty
Look inside with Google Book Preview
Suitably Modern
By Mark Liechty

Suitably Modern

Making Middle-class Culture in a New Consumer Society

By (author) See other recent books by Mark Liechty
Format: Paperback

Normal Price: $71.00
Your Price: $63.90 AUD, inc. GST
Shipping: $7.95 per order
You Save: $7.10! (10% off normal price)
Plus...earn $3.20 in Boomerang Bucks
Availability: Available Available to Backorder, No Due Date for Supply

Suitably Modern by Mark Liechty

Book Description

Suitably Modern traces the growth of a new middle class in Kathmandu as urban Nepalis harness the modern cultural resources of mass media and consumer goods to build modern identities and pioneer a new sociocultural space in one of the world's "least developed countries." Since Nepal's "opening" in the 1950s, a new urban population of bureaucrats, service personnel, small business owners, and others have worked to make a space between Kathmandu's old (and still privileged) elites and its large (and growing) urban poor. Mark Liechty looks at the cultural practices of this new middle class, examining such phenomena as cinema and video viewing, popular music, film magazines, local fashion systems, and advertising. He explores three interactive and mutually constitutive ethnographic terrains: a burgeoning local consumer culture, a growing mass-mediated popular imagination, and a recently emerging youth culture. He shows how an array of local cultural narratives--stories of honor, value, prestige, and piety--flow in and around global narratives of "progress," modernity, and consumer fulfillment. Urban Nepalis simultaneously adopt and critique these narrative strands, braiding them into local middle-class cultural life. Building on both Marxian and Weberian understandings of class, this study moves beyond them to describe the lived experience of "middle classness"--how class is actually produced and reproduced in everyday practice. It considers how people speak and act themselves into cultural existence, carving out real and conceptual spaces in which to produce class culture.

Buy Suitably Modern book by Mark Liechty from Australia's Online Bookstore, Boomerang Books.

Book Details

ISBN: 9780691095936
ISBN-10: 0691095930
Format: Paperback
(229mm x 152mm x 20mm)
Pages: 312
Imprint: Princeton University Press
Publisher: Princeton University Press
Publish Date: 28-Oct-2002
Country of Publication: United States

Other Editions...


» Have you read this book? We'd like to know what you think about it - write a review about Suitably Modern book by Mark Liechty and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)

Write a book review

Author Biography - Mark Liechty

Mark Liechty is Assistant Professor of Anthropology and History at the University of Illinois at Chicago. He is coeditor of the journal "Studies in Nepali History and Society".

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by Mark Liechty close
» close