Surveying the Social World by Dr. Alan Aldridge
Look inside with Google Book Preview
Surveying the Social World
By Dr. Alan Aldridge

Surveying the Social World

Principles and Practice in Survey Research

By (author) See other recent books by Dr. Alan Aldridge See other recent books by Kenneth Levine
Format: Paperback

Normal Price: $62.95
Your Price: $56.66 AUD, inc. GST
Shipping: $7.95 per order
You Save: $6.30! (10% off normal price)
Plus...earn $2.83 in Boomerang Bucks
Availability: Available Available to Backorder, No Due Date for Supply, Not for Xmas



Surveying the Social World by Dr. Alan Aldridge

Book Description

* What are the strengths and limitations of social surveys? * How can the principles of surveying be put into practice? * How are findings analysed and results presented? The survey has become a widely used technique for gathering information and opinions from individuals, organizations, and other groups. In Surveying the Social World, Aldridge and Levine begin by examining the contemporary state of surveys within society and social science methodology, explaining the potential of the survey method and the ways it can be used effectively when resources are limited. They then take the reader systematically through the process of conducting survey research covering in turn, the role of theory, the planning and design of projects, pilot work, access to informants, ethical issues, sampling methods, the preparation of questionnaires, interviewing, the use of computer packages, processing responses, statistical methods of data analysis, and the presentation of findings. Unlike some rival texts that stress complications and difficulties of conducting social surveys, this book adopts a consciously 'can-do' approach, emphasizing strategies and practical tips. Written in a direct style with a clear structure, each chapter begins with a list of key elements and concludes with summary points, points for reflection and suggestions for further reading. As well as examples of techniques and good practice from a variety of surveys, the authors use their own Travel Survey throughout the book to illustrate the decisions that need to be taken at each stage of the survey process. For the technical topics, there is a glossary containing over 130 technical terms that are highlighted in the text. The result is an essential guide to conducting social surveys for students in the social sciences, and for others who need to carry out a community or organizational survey but who may have no previous training in social research methods or experience of survey work.

Buy Surveying the Social World book by Dr. Alan Aldridge from Australia's Online Bookstore, Boomerang Books.


Book Details

ISBN: 9780335202409
ISBN-10: 0335202403
Format: Paperback
(90mm x 60mm x 5mm)
Pages: 207
Imprint: Open University Press
Publisher: Open University Press
Publish Date: 1-Sep-2001
Country of Publication: United Kingdom

Books By Author Dr. Alan Aldridge

Religion in the Contemporary World by Dr. Alan Aldridge Religion in the Contemporary World, Paperback (January 2013)

In the new edition of this widely praised text, Alan Aldridge examines the complex realities of religious belief, practice and institutions. Religion is a powerful and controversial force in the contemporary world, even in supposedly secular societies.

Essays on Professions by Dr. Alan Aldridge Essays on Professions, Hardback (January 2008)

A collection of essays by Robert Dingwall on professions, especially law and medicine. This book introduces the essays with a foreword from the author, who places the work in context and offers some thoughts about how the work might be used by scholars in developing the field.

Market by Dr. Alan Aldridge Market, Paperback (August 2005)

* Concise introduction to the sociology of the market for upper-level undergraduates. * Covers relevant debates on market forms, social theories and critiques of markets, market failure, aspects of market behaviour, market ideologies, and the 'marketisation' of other sectors of social and public life.

» View all books by Dr. Alan Aldridge

Reviews

» Have you read this book? We'd like to know what you think about it - write a review about Surveying the Social World book by Dr. Alan Aldridge and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)

Write a book review


Author Biography - Dr. Alan Aldridge

Alan Aldridge is Senior Lecturer in Sociology at the University of Nottingham. He is the author of Religion in the Contemporary World (2000) and Consumption (forthcoming). Ken Levine is Lecturer in Sociology and Director of the Survey Unit at the University of Nottingham. He is the author of The Social Context of Literacy (1986).

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by Dr. Alan Aldridge close
Religion in the Contemporary World by Dr. Alan Aldridge
Essays on Professions by Dr. Alan Aldridge
Market by Dr. Alan Aldridge
Market by Dr. Alan Aldridge
»
Recent books by Kenneth Levine close
Surveying the Social World by Kenneth Levine
»
BoomerangBooks.com.au close