Television in Post-reform China
Serial Dramas, Confucian Leadership and the Global Television Market
By (author) Ying Zhu
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Television in Post-reform China by Ying Zhu
Book DescriptionThis book explores the political, economic, and cultural forces, locally and globally that have shaped the evolution of Chinese primetime television dramas, and the way that these dramas in turn have actively engaged in the major intellectual and policy debates concerning the path, steps, and speed of China's economic and political modernization during the post-Deng Xiaoping era. It intertwines the evolution of Chinese television drama particularly with the ascendance of the Chinese New Left that favors a recentralization of state authority and an alternative path towards China's modernization and China's current administration's call for building a "harmonious society." Two types of serial drama are highlighted in this regard, the politically provocative dynasty drama and the culturally ambiguous domestic drama. The book also provides cross-cultural comparisons that parallel the textual and institutional strategies of transnational Chinese language TV dramas with dramas from the three leading centers of transnational television production, the US, Brazil and Mexico in Latin America, and the Korean-led East Asia region. The comparison reveals creative connections while it also explores how the emergence of a Chinese cultural-linguistic market, together with other cultural-linguistic markets, complicates the power dynamics of global cultural flows.
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Book DetailsISBN: 9780415425469
(234mm x 156mm x 18mm)
Publisher: Taylor & Francis Ltd
Publish Date: 10-Mar-2008
Country of Publication: United Kingdom
Books By Author Ying Zhu
Managing Chinese Outward Foreign Direct Investment, Hardback (January 2016)View all books by Ying Zhu
Managing Chinese Outward Foreign Direct Investment focuses on the management of Chinese outward foreign direct investment at the organisational level. Considering investment as a process, the book addresses managerial issues from strategic entry decisions to corporate sustainable development.
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Author Biography - Ying Zhu
Ying Zhu is Associate Professor of Media Culture, City University of New York-Staten Island, USA. She is the author of Chinese Cinema during the Era of Reform: The Ingenuity of the System, and her work has appeared in leading media journals and various edited books.
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