Thinking Creatively at Work
By (author) Premilla D'Cruz
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Thinking Creatively at Work by Premilla D'Cruz
Book Description"Thinking Creatively at Work: A Sourcebook" moves away from linear and static notions of creativity to put forth a dynamic, comprehensive and contextualized understanding of the subject. It captures process and outcome dimensions, integrating multiple viewpoints from cognitive psychology, while strengthening intra-organizational contexts. This book offers a graded, holistic training program that fills a gap felt by management educators and trainers. It encompasses the mandates of the deficit and barrier models of creativity training, addressing techniques, facilitators and inhibitors. The program ensures lasting changes in the individual's cognitive abilities and integrates these with his existing skills.
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Book DetailsISBN: 9788178298535
(216mm x 140mm x 13mm)
Imprint: Response Books
Publisher: SAGE Publications India Pvt Ltd
Publish Date: 10-Jun-2008
Country of Publication: India
Books By Author Premilla D'Cruz
Employee Identity in Indian Call Centres, Paperback (May 2009)View all books by Premilla D'Cruz
This one-of-its-kind book, Employee Identity in Indian Call Centres: The Notion of Professionalism presents the lived experience of call center agents, and the perspectives of managers and trade unionists regarding employee experiences in the international call centers in Mumbai and Bangalore in India.
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Author Biography - Premilla D'Cruz
Premilla D'Cruz is Associate Professor of OB at IIM Ahmedabad. A PhD in Social Sciences from the Tata Institute of Social Sciences, Mumbai, Dr D'Cruz's research areas are emotions in organizations, self and identity, organizational control, and ICTs and organizations. She has published Thinking Creatively at Work: A Sourcebook (2008), Family Care in HIV/AIDS: Exploring Lived Experience (2004) and In Sickness and in Health: The Family Experience of HIV/AIDS in India (2003), in addition to numerous international papers and presentations. Dr D'Cruz has earlier held faculty appointments at IIT Kanpur and IIM Kozhikode. At IIM Ahmedabad, she teaches Micro OB and Creativity.
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