Tourism in China by Kaye Sung Chon
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Tourism in China
By Kaye Sung Chon

Tourism in China

By (author) See other recent books by Kaye Sung Chon See other recent books by Zhang Guangrui See other recent books by Lawrence Yu
Format: Paperback

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Tourism in China by Kaye Sung Chon

Book Description

Examine China's impact on the world tourism market! Tourism in China is a comprehensive study of tourism and the travel industry in China--past, present, and future. Since joining many of its Asia-Pacific neighbors in identifying tourism as a vehicle for socioeconomic growth and poverty alleviation, China has become the leader in the Asian travel industry, surpassing all forecasts with high and constant growth in international and domestic tourism activity. In fact, the World Trade Organization predicts that by 2020, China will become the world's leading tourism destination, receiving 145 million visitors. This timely book examines the diverse opportunities and challenges the country's tourism industry faces in meeting those projections. A unique, interdisciplinary guide that appeals to practitioners and academics, Tourism in China has been called "probably the most in-depth analysis of China's tourism industry" by the World Trade Organization's Dr. Harsh Varma. The book presents a collection of articles--scholarly in nature, comprehensive in scope--that serves as a significant (and much-needed) reference on Chinese tourism, though not including minority or border tourism, or the Hong Kong or Taiwan markets. The industry's historical development, its impact on the Chinese economy and ecology, and its current and future markets are examined extensively. Tourism in China also examines: * the impressions of Western travelers in China during the 19th century * the tourism boom and its development since 1978 * the development of ecotourism in China's nature reserves * the effect of the tourism boom on the hotel industry * the development of theme parks in China.With two-thirds of China's provincial governments committed to making tourism one of their pillar industries, it is essential that tourism professionals, academics, and students around the world have a thorough understanding of this leader in current and future world travel. Tourism in China provides a detailed look at how the country's tourism industry was built and how it will continue to expand. Helpful tables and figures, as well as a glossary of relevant terms, make the information easy to access and understand.

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Book Details

ISBN: 9780789012821
ISBN-10: 0789012820
Format: Paperback
(216mm x 156mm x 38mm)
Pages: 346
Imprint: Haworth Press Inc
Publisher: Taylor & Francis Inc
Publish Date: 2-Dec-2002
Country of Publication: United States

Other Editions...


Books By Author Kaye Sung Chon

Gay Tourism by Kaye Sung Chon Gay Tourism, Hardback (August 2006)

The gay tourism industry a progressive social force or a pull towards an oppressive status quo? This book investigates the emergence of a commercial gay tourism industry for male clients, the way it is organized, and how the tourism industry promotes cities, resorts, and nations as 'gay' destinations.

Community Destination Management in Developing Economies by Kaye Sung Chon Community Destination Management in Developing Economies, Paperback (May 2006)

Presents a comprehensive view of the issues facing planners, policymakers, and destination managers who attempt to ensure a sustainable future for community destinations in developing economies. This book discusses illustrative case studies and effective practical approaches for various facets of destination management.

Managing Sustainable Tourism by Kaye Sung Chon Managing Sustainable Tourism, Paperback (February 2006)

Successful tourism development and marketing are dependent on maintaining a delicate balance between economic growth and the protection of environments. This book tackles the tough issues of tourism such as negative environmental impact and cultural degradation, and provides answers that don't sacrifice positive economic growth.

Growth Strategies of Hotel Chains by Kaye Sung Chon Growth Strategies of Hotel Chains, Hardback (February 2006)

A balanced overview of the theory and practice of hotel chains' growth strategies. With real-world examples in every chapter, it explains how and why the largest worldwide hotel chains have gained their present international status and shows how to forecast future developments.

» View all books by Kaye Sung Chon

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