Understanding Media Culture
By (author) Jostein Gripsrud
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Understanding Media Culture by Jostein Gripsrud
Book DescriptionThe mass media open our private lives to the world around us. They are central to economic, cultural and political processes, through words, images and music. They address us in innumerable genres - from advertising to news journalism, from soap operas to sports coverage, from political debates to feature films and novels. This refreshingly different introduction to media studies offers an understanding of the mass media which is critical but which does not deny the pleasures they offer. Reflecting the trends of today's media and cultural studies courses, it introduces students both to social scientific approaches and those of the humanities and aesthetics. The central debates of media and communication studies are presented, starting from the individual's relation to the mass media and exploring questions of identity, influence and social differences. It then introduces the different methods used in analysing media texts, and concludes with a discussion of the public sphere and democracy, media technology, institutions and production. Each topic is presented in such a way as to encourage the reader to take part in discussions and further work. Understanding Media Culture is written in an engaged and engaging way and offers an invitation to a deeper understanding for anyone interested in the field.
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Book DetailsISBN: 9780340720356
(234mm x 156mm x 22mm)
Imprint: Hodder Arnold
Publisher: Bloomsbury Publishing PLC
Publish Date: 1-Mar-2002
Country of Publication: United Kingdom
Books By Author Jostein Gripsrud
Money Talks, Paperback (January 2015)
Explores the ways the concepts of money and capital are understood and talked about by a range of people, from traders to ordinary investors, and how these accounts are framed and represented across a range of media.
Relocating Television, Paperback (June 2010)
Describes, analyses and interprets a complex process of change, delivering a critical account of the digitisation process as a multifaceted whole.
Media, Markets and Public Spheres, Paperback (February 2010)
Using a sample of so-called popular and 'quality' European newspapers and their TV listings as a stepping stone, this title presents an overview of changes in the European public spheres over the years. It also explores how and why the media decisively influence most social areas, from the socialisation of children to the workings of the economy.
Television and Common Knowledge, Paperback (April 1999)» View all books by Jostein Gripsrud
Television and Common Knowledge considers how television is and can be a vehicle for well-informed citizenship in a fragmented modern society.
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