Upside by Adrian Slywotzky
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Upside
By Adrian Slywotzky

The Upside

From Risk Taking to Risk Shaping - How to Turn Your Greatest Threat into Your Biggest Growth Opportunity

By (author) See other recent books by Adrian Slywotzky
Format: Hardback

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Upside by Adrian Slywotzky

Book Description

In this book Adrian Slywotzky explains how to take a unique, counterintuitive approach to the key issue for every business - growth - by turning big threats into big oppotunities.

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Book Details

ISBN: 9781841127859
ISBN-10: 184112785X
Format: Hardback
(243mm x 165mm x 21mm)
Pages: 288
Imprint: Capstone Publishing Ltd
Publisher: John Wiley and Sons Ltd
Publish Date: 27-Jul-2007
Country of Publication: United Kingdom

Books By Author Adrian Slywotzky

Demand: Creating What People Love Before They Know They Want it by Adrian Slywotzky Demand: Creating What People Love Before They Know They Want it, Paperback (June 2012)

Demand is a subject we are all familiar with, but few truly understand. This book will explain what it is, why is fails to happen so often and what the implications are, either way, for all of us

» View all books by Adrian Slywotzky

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