Values-based Service for Sustainable Business
Normal Price: $224.00
Your Price: $201.60 AUD, inc. GST
Shipping: $7.95 per order
You Save: $22.40! (10% off normal price)
Plus...earn $10.08 in Boomerang Bucks
Availability: Available, ships in 7-10 days
Values-based Service for Sustainable Business by Bo Edvardsson
Book DescriptionThe role of values in developing and managing service companies has been under researched in the existing literature - until now. This book analyzes a large organization (IKEA) as a basis for values based service for sustainable business. The authors provide an overview of the history of IKEA and the social and environmental perspectives that have acted as driving forces for creating economic value. They go on to develop values-based service thinking within the areas of service experience, service brand, and service leadership. The book concludes by comparing IKEA to other values-based service companies (such as Starbucks, H&M, and Body Shop); from these reflections, the book presents the key principles for a sustainable, values-based service business.
Buy Values-based Service for Sustainable Business book by Bo Edvardsson from Australia's Online Bookstore, Boomerang Books.
Book DetailsISBN: 9780415458535
(216mm x 138mm x 15mm)
Publisher: Taylor & Francis Ltd
Publish Date: 31-Oct-2008
Country of Publication: United Kingdom
» Have you read this book? We'd like to know what you think about it - write a review about Values-based Service for Sustainable Business book by Bo Edvardsson and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)
Author Biography - Bo Edvardsson
Bo Edvardsson is professor and Director of CTF-Service Research Center at Karlstad University, Sweden. Bo Enquist is associate professor at CTF-Service Research Center at Karlstad University, Sweden.
Phone: 1300 36 33 32 (9am-5pm Mon-Fri AEST) - International: +61 2 9960 7998 - Online Form
Address: Boomerang Books, 878 Military Road, Mosman Junction, NSW, 2088
© 2003-2017. All Rights Reserved. Eclipse Commerce Pty Ltd - ACN: 122 110 687 - ABN: 49 122 110 687