Vision and Values in Design Management
By (author) David Hands
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Vision and Values in Design Management by David Hands
Book DescriptionThis title demonstrates to students the value of design as a key strategic resource that can be utilized in the pursuit of securing a competitive advantage within highly complex and emergent markets. It offers contributions from key thinkers and practitioners drawn from both industry and academia to provide an essential guide to the development, key issues and future directions of design management.
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Book DetailsISBN: 9782940373796
(300mm x 220mm x 23mm)
Imprint: AVA Publishing SA
Publisher: Bloomsbury Publishing PLC
Publish Date: 31-Aug-2009
Country of Publication: Switzerland
Books By Author David Hands
Design Management, Paperback (April 2007)
Quantifying and assessing the value of an organisation's design department can be problematic. This book demystifies the design development and design management process, scrutinising it against a different set of auditing principles which illuminates its true value in a contemporary context.
Design Management Case Studies, Hardback (October 2002)» View all books by David Hands
This introductory text to the relatively young discipline of design management provides invaluable case study material on a diverse range of industrial contexts including international design policy at Electrolux.
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Author Biography - David Hands
David Hands is award leader for the MA Design Management course at Staffordshire University, UK. David is also co-author of the recently published book Design Management: Exploring Fieldwork and Applications.
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