Perspectives on the Health of American Campaigning
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Vital Signs by David A. Dulio
Book DescriptionIt was the best of elections; it was the worst of elections. The 2004 presidential contest mobilized a record number of voters, with 121 million Americans showing up at the polls. But in many eyes, the 2004 race also plumbed new depths. It was the most expensive presidential election in history, with a price tag of $2.2 billion. It was also marked by unprecedented negativity --for example, both George W. Bush and John Kerry came under fire for their activities during the Vietnam War, which ended three decades ago. In V ital Signs, David Dulio and Candice Nelson analyze the Bush and Kerry campaigns and use them as the springboard for a broader exploration of the current U.S. campaign system and its strengths and weaknesses. The book addresses four key issues: Who's in charge of modern campaigns? How effective are the key players? What role does money play? And are campaigns being conducted in an ethical manner? In answering these questions, Dulio and Nelson draw on a wide range of sources, including focus groups, interviews with campaign professionals, and a unique dataset based on multiple surveys of political consultants, party operatives, and the public. The culmination of the seven-year ""Improving Campaign Conduct"" project, Vital Signs should become an integral part of the debate about American campaigns and elections.
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Book DetailsISBN: 9780815719526
(229mm x 152mm x 22mm)
Imprint: Brookings Institution
Publisher: Brookings Institution
Publish Date: 30-Aug-2005
Country of Publication: United States
Books By Author David A. Dulio
Cases in Congressional Campaigns, Paperback (October 2011)
This volume focuses on how selected congressional incumbents were able to effectively 'play defense' in an election cycle that was dominated by the theme and message of change, and how they weathered a tidal wave of democratic sentiment when the odds were stacked against them.
Vital Signs, Paperback (August 2005)» View all books by David A. Dulio
It was the best of elections; it was the worst of elections. The 2004 presidential contest mobilized a record number of voters, with 121 million Americans showing up at the polls.
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Author Biography - David A. Dulio
David A. Dulio is assistant professor of political science at Oakland University. He is the author of For Better or Worse: How Political Consultants Are Changing Elections in the United States (Suny Press, 2004). Candice J. Nelson is academic director of the Campaign Management Institute and associate professor of government at American University. James A. Thurber is director of the Center for Congressional and Presidential Studies and professor of government at American University.
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