Study of Opinion Formation in a Presidential Campaign New edition
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Voting by Bernard Berelson
Book Description"Voting" is an examination of the factors that make people vote the way they do. Based on the famous Elmira Study, carried out by a team of skilled social scientists during the 1948 presidential campaign, it shows how voting is affected by social class, religious background, family loyalties, on-the-job relationships, local pressure groups, mass communication media, and other factors. Still highly relevant, "Voting" is one of the most frequently cited books in the field of voting behavior.
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Book DetailsISBN: 9780226043500
(235mm x 159mm x 19mm)
Imprint: University of Chicago Press
Publisher: The University of Chicago Press
Publish Date: 1-Jun-1986
Country of Publication: United States
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