The War Room
Political Strategies for Business, NGOs, and Anyone Who Wants to Win
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War Room by Warren Kinsella
Book DescriptionThe term war room, in political parlance, was coined by the team of U.S. strategists (specifically James Carville) who worked for Bill Clinton's first presidential campaign in the early 1990s. In a nutshell, a war room is a political command centre where a candidate's strategists and media officers work to counter attacks by opponents while gathering research to mount an offensive in an ongoing, immediate fashion. Warren Kinsella's The War Room profiles and analyzes some of the best political warriors and spinners around. He employs personal anecdotes, political wisdom culled from his extensive experience on Liberal Party federal and provincial election campaigns, historical examples from other Canadian and American campaigns, and generous amounts of humour to deliver a book about what it takes to survive challenges not just in politics but in any kind of business or non-governmental agency, whether it sells music, movies, cars, or computers, or raises money to preserve the environment, combat cancer, or save animals. Warren Kinsella was a special assistant to Jean Chretien and was chief of staff in several federal ministries. His previous books include Unholy Alliances; the national bestseller Web of Hate; a bestselling novel, Party Favours; Kicking Ass in Canadian Politics; and Fury's Hour: A (Sort-of) Punk Manifesto. He lives in Toronto.
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Book DetailsISBN: 9781550027464
(229mm x 152mm x 16mm)
Imprint: Dundurn Group Ltd
Publisher: Dundurn Group Ltd
Publish Date: 4-Oct-2007
Country of Publication: Canada
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Author Biography - Warren Kinsella
Warren Kinsella was a special assistant to Jean Chretien and was chief of staff in several federal ministries. His previous books include Unholy Alliances; the national bestseller Web of Hate; a bestselling novel, Party Favours; Kicking Ass in Canadian Politics; and Fury's Hour: A (Sort-of) Punk Manifesto. He lives in Toronto.
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