The Wild West
The Mythical Cowboy and Social Theory
By (author) Will Wright
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Wild West by Will Wright
Book Description'An extremely accessible, well structured and imaginative reading of market and social theory in terms of the myth of the Wild West frontier' New Formations This book, written by the author of the celebrated volume Six Guns and Society, explains why the myth of the Wild West is popular around the world. It shows how the cultural icon of the Wild West speaks to deep desires of individualism and liberty and offers a vision of social contract theory in which a free and equal individual (the cowboy) emerges from the state of nature (the wilderness) to build a civil society (the frontier community). The metaphor of the Wild West retained a commitment to some limited government (law and order) but rejected the notion of the fully codified state as too oppressive (the corrupt sheriff). Compelling and magnificently suggestive, the book unpacks one of the core icons of our time. It is a unique discussion of market and social theory using cultural myth. Will Wright fully explores how issues of individualism, freedom and inequality in the myth of the Wild West connect up with questions of white, male superiority and environmental degradation.
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Book DetailsISBN: 9780761952336
(234mm x 156mm x 11mm)
Imprint: SAGE Publications Ltd
Publisher: SAGE Publications Ltd
Publish Date: 18-Jun-2001
Country of Publication: United Kingdom
Books By Author Will Wright
KRAZY!, Paperback (July 2008)
Celebrates the variety and growing significance of visual pop culture such as comics, cartoons, anime, manga, graphic novels, and video games. This title investigates the uniqueness of these forms while considering the ways they interconnect. It analyzes the reciprocal influences between these fields, highlighting the best of each.
Sixguns and Society, Paperback (September 1977)» View all books by Will Wright
Explains the Western's popularity. This study deals with the question of the Western as an American myth, will lead us into abstract structural theory as well as economic and political history. It takes you into the movies, and sagebrush of the cinema.
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Author Biography - Will Wright
Will Wright is Professor and Chair of Department of Sociology at the University of Southern Colorado
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