Make Your Donors Feel Like Winners
By (author) Thomas D. Wilson
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Winning Gifts by Thomas D. Wilson
Book DescriptionThe secret to getting gifts and making donors feel like winners. Know the best approaches to people-centered fundraising. Understand the role of executive director, fundraisers, program managers, and volunteers in the win-win framework, the importance of listening, the case for a donor-centered approach, and the direct ways these concepts can be applied in a variety of fundraising settings. Includes numerous real-world examples taken from the author's own experience as chief philanthropy officer in nonprofits and as a leader in a well-known national nonprofit consulting company. Thomas D. Wilson is the vice president and western regional manager for Campbell & Company. His career in fundraising spans more than 25 years and includes building successful campaigns from inception, reinvigorating stalled initiatives, and board/staff training.
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Book DetailsISBN: 9780470128343
(232mm x 164mm x 27mm)
Imprint: John Wiley & Sons Ltd
Publisher: John Wiley and Sons Ltd
Publish Date: 8-Feb-2008
Country of Publication: United Kingdom
Books By Author Thomas D. Wilson
Ashley Cooper Plan, Hardback (February 2016)» View all books by Thomas D. Wilson
In this highly original work, Thomas D. Wilson offers surprising new insights into the origins of the political storms we witness today. Wilson connects the Ashley Cooper Plan - a seventeenth-century model for a well-ordered society - to current debates about views on climate change, sustainable development, urbanism, and professional expertise.
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Author Biography - Thomas D. Wilson
Thomas D. Wilson is the Vice President and Western Regional Manager for Campbell & Company, a national consulting firm offering nonprofit organizations counsel in advancement planning, fundraising, marketing communications, and executive search. Tom's career in fundraising spans more than a quarter century and includes building successful campaigns from inception, reinvigorating stalled initiatives, and board and staff training.
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