Wired for Speech
How Voice Activates and Advances the Human-Computer Relationship
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Wired for Speech by Clifford Nass
Book DescriptionInterfaces that talk and listen are populating computers, cars, call centers, and even home appliances and toys, but voice interfaces invariably frustrate rather than help. In Wired for Speech, Clifford Nass and Scott Brave reveal how interactive voice technologies can readily and effectively tap into the automatic responses all speech -- whether from human or machine -- evokes. Wired for Speech demonstrates that people are "voice-activated": we respond to voice technologies as we respond to actual people and behave as we would in any social situation. By leveraging this powerful finding, voice interfaces can truly emerge as the next frontier for efficient, user-friendly technology. Wired for Speech presents new theories and experiments and applies them to critical issues concerning how people interact with technology-based voices. It considers how people respond to a female voice in e-commerce (does stereotyping matter?), how a car's voice can promote safer driving (are "happy" cars better cars?), whether synthetic voices have personality and emotion (is sounding like a person always good?) , whether an automated call center should apologize when it cannot understand a spoken request ("To Err is Interface; To Blame, Complex"), and much more. Nass and Brave's deep understanding of both social science and design, drawn from ten years of research at Nass's Stanford laboratory, produces results that often challenge conventional wisdom and common design practices. These insights will help designers and marketers build better interfaces, scientists construct better theories, and everyone gain better understandings of the future of the machines that speak with us.
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Book DetailsISBN: 9780262640657
(229mm x 178mm x 15mm)
Imprint: MIT Press
Publisher: MIT Press Ltd
Publish Date: 2-Mar-2007
Country of Publication: United States
Books By Author Clifford Nass
Media Equation, Paperback (May 1998)» View all books by Clifford Nass
Using everyday language, this book demonstrates that interactions with computers, television, and new communication technologies are identical to real social relationships and to the navigation of real physical spaces. It is for general readers with an interest in psychology, communication and computer technology.
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Author Biography - Clifford Nass
Scott Brave is Chief Technology Officer at Baynote, Inc.
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