Women, Media and Consumption in Japan
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Women, Media and Consumption in Japan by Brian Moeran
Book DescriptionFirst book of its kind to examine images of women in Japanese consumerism. Explores a variety of media targeted at women - in particular magazines, but also television, popular literature and consumer trends. Covers visual and print media.
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Book DetailsISBN: 9780700703302
(234mm x 156mm x 18mm)
Publisher: Taylor & Francis Ltd
Publish Date: 26-Oct-1995
Country of Publication: United Kingdom
Books By Author Brian Moeran
Asian Media Productions, Paperback (March 2015)
A substantial book on the social practices and cultural attitudes of people producing, reading, watching and listening to different kinds of media in Japan, China, Taiwan, Indonesia, Vietnam, Singapore and India.
Exploring Creativity, Paperback (October 2014)
Explores creativity and accompanying evaluative practices in a series of richly textured ethnographic case studies of creative industries.
Unwrapping Japan, Paperback (June 2013)
Recent years have seen a growth in the literature published about Japan. Yet it seems that the more that is written about Japan and Japanism, the more mysterious it becomes. This book explores areas such as advertising and tourism, and depicts how the study of Japanese society contributes to anthropological theory and understanding.
Language and Popular Culture in Japan, Paperback (February 2013)» View all books by Brian Moeran
This book attempts to demystify Japanese culture as it has been hitherto presented in the West, and shows how such cultural forms as 'noodle westerns' and high-school baseball uphold the well-known ideologies of 'selflessness', 'diligence', 'compliance' and 'co-operation' typically associated with the Japanese.
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