Writing and Producing Radio Dramas
By (author) Esta de Fossard
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Writing and Producing Radio Dramas by Esta de Fossard
Book DescriptionThroughout the world, the media is used in various ways to promote social awareness and initiate social development. Of all the available means of communication, radio is still the one with the maximum reach in most developing countries. This book, the first in a three-book series titled Communication for Behavior Change, offers extremely practical guidance on how to design, write, and produce radio dramas aimed at motivating social change. Written by a leading teacher and practitioner of Entertainment--Education, it is the only available book which provides complete and hands-on instructions for creating successful radio serial dramas for behavior change. The text is interspersed with examples which show how entertainment and education have been woven together to create awareness programs that are both popular and effective. Extracts from several successful scripts from many countries are also provided to demonstrate what has previously clicked with the audience.
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Book DetailsISBN: 9780761933267
(241mm x 184mm x 23mm)
Imprint: SAGE Publications Inc
Publisher: SAGE Publications Inc
Publish Date: 1-Feb-2005
Country of Publication: United States
Books By Author Esta de Fossard
Communication for Behavior Change, Paperback (February 2016)
A valuable resource for creating distance education programs for radio, TV, Internet and mobile, using an entertainment-education approach.
Using Edu-tainment for Distance Education in Community Work, Paperback (February 2008)» View all books by Esta de Fossard
Throughout the developing world there are many media-based programs (radio, TV, and Internet) designed to encourage people to improve their lives by adopting certain changes in behavior. This book provides guidelines on the preparation of distance education programs that can hold the attention and motivate community workers.
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Author Biography - Esta de Fossard
Esta de Fossard is Senior Communication Advisor at the Johns Hopkins University's Bloomberg School of Public Health, Center for Communication Programs. She previously taught at the universities of Southern California and Ohio, as well as at George Mason University in Virginia. Ms de Fossard has served as an international freelance consultant for numerous projects using radio or television for behavior change or classroom education. Her role involves assisting with curriculum design, training, production, and evaluation of the media campaign. Her practical experience in using media for behavior change spans 60 countries in Asia, Africa, and Latin America. She is also a prolific author with more than 50 books, both for adults and children, to her credit. Ms de Fossard is currently working on two more books in this series, related to the use of television and distance learning for behavior change.
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