eTourism Case Studies: by Roman Egger
Look inside with Google Book Preview
eTourism Case Studies:
By Roman Egger

eTourism Case Studies:

Management and Marketing Issues in eTourism

Edited by See other recent books by Roman Egger See other recent books by Dimitrios Buhalis
Format: Paperback

Normal Price: $79.99
Your Price: $71.99 AUD, inc. GST
Shipping: $7.95 per order
You Save: $8.00! (10% off normal price)
Plus...earn $3.60 in Boomerang Bucks
Availability: Available Available, ships in 7-10 days

eTourism Case Studies: by Roman Egger

Book Description

eTourism Case Studies bridges the gap in contemporary literature by carefully examining marketing and management issues of many international companies that have successfully implemented eTourism solutions. Divided into six sections this book explores the newest developments in this field, introducing and discussing emerging trends, approaches, models and paradigms, providing visions for the future of eTourism and supporting discussion and elaboration with the help of thorough pedagogic aids. With contributions from leading global experts both from the industry and academia, each case follows a rigid structure, with features such as bulleted summaries and review questions, as well as each section having its own thorough introduction and conclusion written by the editors, highlighting the key issues and theories. This is the first book of its kind to bring together cases highlighting best practice and methods for exploiting ICT in the tourism industry, from international market leaders.

Buy eTourism Case Studies: book by Roman Egger from Australia's Online Bookstore, Boomerang Books.

Book Details

ISBN: 9780750686679
ISBN-10: 0750686677
Format: Paperback
(234mm x 165mm x 25mm)
Pages: 518
Imprint: Butterworth-Heinemann Ltd
Publisher: Taylor & Francis Ltd
Publish Date: 8-Aug-2008
Country of Publication: United Kingdom


» Have you read this book? We'd like to know what you think about it - write a review about eTourism Case Studies: book by Roman Egger and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)

Write a book review

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by Roman Egger close
Recent books by Dimitrios Buhalis close
Tourism Management, Marketing, and Development by Dimitrios Buhalis
Tourism Management, Marketing, and Development by Dimitrios Buhalis
European Tourism Planning and Organisation Systems by Dimitrios Buhalis
Best Practice in Accessible Tourism by Dimitrios Buhalis
Accessible Tourism by Dimitrios Buhalis
eTourism Case Studies: by Dimitrios Buhalis
Tourism Business Frontiers by Dimitrios Buhalis
Tourism Management Dynamics by Dimitrios Buhalis
Etourism by Dimitrios Buhalis
Tourism Distribution Channels by Dimitrios Buhalis
Global Alliances in Tourism and Hospitality Management by Dimitrios Buhalis
» close