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Description - 102 Things I Learned in Product Design School by Martin Thaler

Product design is not art, engineering, or craft, yet the skills and understandings it calls for touch all these areas. In 101 brief, illustrated lessons, this accessible guide leads students and design lovers into the vast field of product design through explorations such as-

Why all design occurs in relation to the body
Why every product must be designed as part of a system
The difference between clever and gimmicky, and between kitsch and camp
Why every product has a "right" weight
Why it's usually more effective to persuade through story than argument

Written by three experienced design instructors and professionals, 101 Things I Learned in Product Design School provides a concise, thoughtful starting point for understanding this complex field that shapes our lives every day.

Buy 102 Things I Learned in Product Design School by Martin Thaler from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9780451496737
Format: Hardback
(127mm x 178mm x mm)
Pages: 216
Imprint: Crown Publications
Publisher: Random House USA Inc
Publish Date: 25-Aug-2020
Country of Publication: United States

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