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Thoroughly revised and updated, this third edition integrates perspectives from the social sciences and the humanities, focusing on methodology as a strategic level of analysis that joins practical applications with theoretical issues.
The Handbook comprises three main elements: historical accounts of the development of key concepts and research traditions; systematic reviews of media organizations, discourses, and users, as well as of the wider social and cultural contexts of communication; and practical guidelines with sample studies, taking readers through the different stages of a research process and reflecting on the social uses and consequences of research.
Updates to this edition include:
This book is an invaluable reference work for students and researchers in the fields of media, communication, and cultural studies.
Buy A Handbook of Media and Communication Research: Qualitative and Quantitative Methodologies by Klaus Bruhn Jensen from Australia's Online Independent Bookstore, Boomerang Books.
Book DetailsISBN: 9781138492929
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