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Description - Battles to Bridges by R. S. Zaharna

This book tackles the pressing need to expand the vision of strategic US public diplomacy. It explores the interplay of power politics, culture, identity, and communication and explains how the underlying communication and political dynamics have redefined what 'strategic communication' means in today's international arena.

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Book Details

ISBN: 9780230202160
ISBN-10: 0230202160
Format: Hardback
(216mm x 140mm x mm)
Pages: 233
Imprint: Palgrave Macmillan
Publisher: Palgrave Macmillan
Publish Date: 19-Feb-2010
Country of Publication: United Kingdom

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Author Biography - R. S. Zaharna

R.S. Zaharna is an Associate Professor of Communication at American University in Washington, D.C. and was a Research Fellow with the Annenberg Center on Public Diplomacy at the University of Southern California, USA (2011-2013). She has written extensively on strategic communication and culture, and has addressed audiences in the United States, Europe, the Middle East, and Asia on the challenges of public diplomacy in a global communication era.