Call Boomerang Books 1300 36 33 32

sign up for Boomerang Books BulletinGet Latest Book News + FREE Shipping. Subscribe to the Boomerang Books Bulletin eNewsletter right now!

Description - Beyond the Idea by Vijay Govindarajan

Businesses stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world's best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today. Vijay Govindarajan and Chris Trimble are the world's leading authorities on the successful management of innovation. In Beyond the Idea, they distil more than a decade of research and insight into a practical, accessible, read-at-one-sitting handbook that offers invaluable guidance for anyone charged with making innovation happen: executives, managers, consultants, project leaders and teams. Beyond the Idea shows exactly how to: * Build a team with a very particular structure, one that makes it possible to simultaneously build something new and sustain what exists. * Manage any innovation initiative as a disciplined experiment. * Implement three distinct models for moving from ideas to action. Beyond the Idea is an essential book for any business that recognizes that innovation always has been, and always will be, the key to long term growth and vitality.

Buy Beyond the Idea by Vijay Govindarajan from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9781447252276
ISBN-10: 1447252276
Format: Hardback
(216mm x 135mm x 26mm)
Pages: 160
Imprint: Macmillan
Publisher: Pan Macmillan
Publish Date: 26-Sep-2013
Country of Publication: United Kingdom

Other Editions - Beyond the Idea by Vijay Govindarajan

Book Reviews - Beyond the Idea by Vijay Govindarajan

» Have you read this book? We'd like to know what you think about it - write a review about Beyond the Idea book by Vijay Govindarajan and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a Boomerang Books Account Holder - it's free to sign up and there are great benefits!)

Write Review

Author Biography - Vijay Govindarajan

VIJAY GOVINDARAJAN (VG) is the Earl C. Daum 1924 Professor of International Business at the Tuck School at Dartmouth's Center for Global Leadership. In the latest global ranking of management thinkers, VG came in third place. He lives in New Hampshire. CHRIS TRIMBLE, also on the faculty at Tuck, has been an advisor for dozens of top corporations. With Govindarajan he co-authored the New York Times bestseller Reverse Innovation (2012) and How Stella Saved the Farm (2013). He lives in Vermont.

Books By Vijay Govindarajan

Three-Box Solution by Vijay Govindarajan
Hardback, April 2016
Other Side of Innovation by Vijay Govindarajan
Hardback, August 2010
Reverse Innovation by Vijay Govindarajan
Hardback, April 2012
Ten Rules for Strategic Innovators by Vijay Govindarajan
Hardback, November 2005