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To sell today, salespeople must add value, provideperspective, and show customers how aproduct will solve their specific needs. The SalesSuccess Handbook outlines a six-step programfor hearing and understanding exactly whatcustomers have to say and for sellingsolutions--instead of just selling products.

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Book Details

ISBN: 9780071463317
ISBN-10: 0071463313
Format: Hardback
(205mm x 129mm x 16mm)
Pages: 128
Imprint: McGraw-Hill Professional
Publisher: McGraw-Hill Education - Europe
Publish Date: 1-May-2006
Country of Publication: United States

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Author Biography - Linda Richardson

Linda Richardson is founder, CEO, and president of Richardson, a leader in the global sales training industry. A pioneer in the ongoing move to consultative selling and popular speaker at industry and client conferences, Richardson also teaches sales and management courses at the Wharton School and Wharton Executive Development Center. She has been featured in Forbes, Nation's Business, and other national publications, and is the author of influential books including Stop Telling, Start Selling, Selling by Phone, Sales Coaching, and others.

Books By Author Linda Richardson

Sales Success Handbook by Linda Richardson

The Sales Success Handbook

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Sales Coaching by Linda Richardson

Sales Coaching

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Perfect Selling by Linda Richardson

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