Call Boomerang Books 1300 36 33 32

Description - Grown Up Digital: How the Net Generation is Changing Your World by Don Tapscott

SELECTED AS A 2008 BEST BUSINESS BOOK OF THE YEAR BY THE ECONOMIST The Net Generation Has Arrived. Are you ready for it? Chances are you know a person between the ages of 11 and 30. You've seen them doing five things at once: texting friends, downloading music, uploading videos, watching a movie on a two-inch screen, and doing who-knows-what on Facebook or MySpace. They're the first generation to have literally grown up digital--and they're part of a global cultural phenomenon that's here to stay. The bottom line is this: If you understand the Net Generation, you will understand the future. If you're a Baby Boomer or Gen-Xer: This is your field guide. A fascinating inside look at the Net Generation, Grown Up Digital is inspired by a $4 million private research study. New York Times bestselling author Don Tapscott has surveyed more than 11,000 young people. Instead of a bunch of spoiled "screenagers" with short attention spans and zero social skills, he discovered a remarkably bright community which has developed revolutionary new ways of thinking, interacting, working, and socializing. Grown Up Digital reveals: * How the brain of the Net Generation processes information * Seven ways to attract and engage young talent in the workforce * Seven guidelines for educators to tap the Net Gen potential * Parenting 2.0: There's no place like the new home * Citizen Net: How young people and the Internet are transforming democracy Today's young people are using technology in ways you could never imagine. Instead of passively watching television, the "Net Geners" are actively participating in the distribution of entertainment and information. For the first time in history, youth are the authorities on something really important. And they're changing every aspect of our society-from the workplace to the marketplace, from the classroom to the living room, from the voting booth to the Oval Office. The Digital Age is here. The Net Generation has arrived. Meet the future.

Buy Grown Up Digital: How the Net Generation is Changing Your World by Don Tapscott from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9780071508636
ISBN-10: 0071508635
Format: Hardback
(236mm x 157mm x 27mm)
Pages: 384
Imprint: McGraw-Hill Professional
Publisher: McGraw-Hill Education - Europe
Publish Date: 1-Oct-2008
Country of Publication: United States

Book Reviews - Grown Up Digital: How the Net Generation is Changing Your World by Don Tapscott

» Have you read this book? We'd like to know what you think about it - write a review about Grown Up Digital: How the Net Generation is Changing Your World book by Don Tapscott and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a Boomerang Books Account Holder - it's free to sign up and there are great benefits!)

Write Review


Author Biography - Don Tapscott

Don Tapscott is Chairman of the nGenera Innovation Network and an adjunct professor of management at the Joseph L. Rotman School of Management, University of Toronto. He is an international bestselling author or coauthor of eleven books, including Wikinomics, Paradigm Shift, and The Digital Economy. Link in with the net generation at grownupdigital.com.

Books By Don Tapscott

Blockchain Revolution by Don Tapscott
Paperback, May 2016
$28.46
Closing the Mind Gap by Don Tapscott
Paperback / softback, March 2014
$49.72
Naked Corporation by Don Tapscott
Paperback / softback, November 2012
$38.17