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An art expert sees a ten-million-dollar sculpture and instantly spots it's a fake. A marriage analyst knows within minutes whether a couple will stay together. A fire-fighter suddenly senses he has to get out of a blazing building. A speed dater clicks with the right person...This international bestselling book is all about those moments when we 'know' something without knowing why. Here Malcolm Gladwell explores the phenomenon of 'blink', showing how a snap judgement can be far more effective than a cautious decision. By trusting your instincts, he reveals, you'll never think about thinking in the same way again. 'Trust my snap judgement, buy this book: you'll be delighted' The New York Times 'Compelling, fiendishly clever' Evening Standard 'Brilliant ...the implications for business, let alone love, are vast' Observer 'Superb ...this wonderful book should be compulsory reading' New Statesman 'Blink might just change your life' Esquire 'Should you buy this book? You already know the answer to that' Independent on Sunday

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Book Details

ISBN: 9780141014593
ISBN-10: 0141014598
Format: Paperback
(198mm x 129mm x 17mm)
Pages: 304
Imprint: Penguin Books Ltd
Publisher: Penguin Books Ltd
Publish Date: 23-Feb-2006
Country of Publication: United Kingdom

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Author Biography - Malcolm Gladwell

Malcolm Gladwell is a staff writer for The New Yorker magazine, and author of The Tipping Point, Blink, Outliers, What The Dog Saw and David and Goliath.

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