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Description - Multimodality and Genre by J. Bateman

The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.

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Book Details

ISBN: 9780230002562
ISBN-10: 0230002560
Format: Hardback
(216mm x 140mm x mm)
Pages: 312
Imprint: Palgrave Macmillan
Publisher: Palgrave Macmillan
Publish Date: 17-Apr-2008
Country of Publication: United Kingdom

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Author Biography - J. Bateman

JOHN BATEMAN is Professor of English Linguistics at the University of Bremen, Germany.