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This study analyzes American, Vietnamese and Japanese personal values, attempting to understand how it can be ethnographers find large differences in values between cultures, yet empirical surveys find relatively small, almost trivial differences in personal values between cultures.

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Book Details

ISBN: 9780230602991
ISBN-10: 0230602991
Format: Hardback
(216mm x 140mm x 12mm)
Pages: 184
Imprint: Palgrave Macmillan
Publisher: Palgrave Macmillan
Publish Date: 19-May-2008
Country of Publication: United Kingdom

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Author Biography - Roy G. D'Andrade

ROY GOODWN D'ANDRADE is Professor of Anthropology at the University of Connecticut, USA.

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