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Stephen Fox explores the consistently cyclical nature of advertising from its beginning. A substantial new introduction updates this lively, anecdotal history of advertising into the mid-1990s.

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Book Details

ISBN: 9780252066597
ISBN-10: 0252066596
Format: Paperback
(5983mm x 3895mm x 712mm)
Pages: 416
Imprint: University of Illinois Press
Publisher: University of Illinois Press
Publish Date: 1-Jul-1997
Country of Publication: United States

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Author Biography - Stephen Fox

Stephen Fox, a freelance writer, is the author of Big Leagues: Professional Baseball, Football, and Basketball in National Memory, Blood and Power: Organized Crime in Twentieth-Century America, and other books. Fox lives in Somerville, Mass.

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