Description - Modern Business Administration by Robert C. Appleby
The sixth edition of this introductory text on business administration and management has been fully updated to incorporate the current issues. In maintaining the successful formula of the fifth edition, it is still the best British text on the market and remains on the recommended reading lists for many courses. Key features include: clear arrangement of text with chapter objectives, summaries, review sections assignments, questions and problems; assignments at the end of each chapter; supporting lecturers' guide; and expanded sections on topical issues such as Eastern Europe, management of non-profit organizations, administrative developments in Eastern Europe, electronic trading and the environment. The text is designed for NEBSM students, BTEC HNC/D students of business and finance and first year undergraduates. It is also suitable for NVQ levels 3,4 and 5 and for those involved with the Management Chartered Initiative. The books appears on the reading lists of most of the accounting, secretarial and professional management associations. An ELBS/LPBB edition is available.
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(246mm x 191mm x 27mm)
Financial Times Prentice Hall
Publisher: Pearson Education Limited
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