Explaining the neuroscience of financial decision-making, Jason Zweig gives radical new insight into how our minds anticipate gains and estimate risk, why investors tend to be overconfident and how investing is a battle between emotion and reason.
Buy Your Money and Your Brain book by Jason Zweig from Australia's Online Independent Bookstore, Boomerang Books.
(215mm x 134mm x 27mm)
Souvenir Press Ltd
Publisher: Souvenir Press Ltd
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