Call Boomerang Books 1300 36 33 32

Get Latest Book News + FREE Shipping. Subscribe to the Boomerang Books Bulletin eNewsletter right now!

Description - The Perfect Scent by Chandler Burr

From the New York Times perfume critic, a stylish, fascinating, unprecedented insider's view of the global perfume industry, told through two creators working on two very different scents.No journalist has ever been allowed into the ultrasecretive, highly pressured process of originating a perfume. But Chandler Burr, the New York Times perfume critic, spent a year behind the scenes observing the creation of two major fragrances. Now, writing with wit and elegance, he juxtaposes the stories of the perfumes -- one created by a Frenchman in Paris for an exclusive luxury-goods house, the other made in New York by actress Sarah Jessica Parker and Coty, Inc., a giant international corporation. We follow Coty's mating of star power to the marketing of perfume, watching Sex and the City's Parker heading a hugely expensive campaign to launch a scent into the overcrowded celebrity market. Will she match the success of Jennifer Lopez? Does she have the international fan base to drive worldwide sales?In Paris at the elegant Hermes, we see Jean Claude Ellena, his company's new head perfumer, given a challenge: he must create a scent to resuscitate Hermes's perfume business and challenge le monstre of the industry, bestselling Chanel No. 5. Will his pilgrimage to a garden on the Nile supply the inspiration he needs? The Perfect Scent is the story of two daring creators, two very different scents, and a billion-dollar industry that runs on the invisible magic of perfume."

Buy The Perfect Scent by Chandler Burr from Australia's Online Independent Bookstore, Boomerang Books.

Book Details

ISBN: 9780312425777
ISBN-10: 0312425775
Format: Paperback / softback
(211mm x 140mm x 23mm)
Imprint: St Martin's Press
Publisher: St Martin's Press
Country of Publication: United States

Book Reviews - The Perfect Scent by Chandler Burr

» Have you read this book? We'd like to know what you think about it - write a review about Perfect Scent book by Chandler Burr and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a Boomerang Books Account Holder - it's free to sign up and there are great benefits!)

Write Review


Author Biography - Chandler Burr

Chandler Burr is the scent critic for the New York Times Style Magazine and the author of The Emperor of Scent: A Story of Perfume, Obsession, and the Last Mystery of the Senses. He lives in New York City.

Books By Chandler Burr

You or Someone Like You by Chandler Burr
Paperback, September 2011
$21.59
Emperor of Scent by Chandler Burr
Paperback, March 2004
$20.98