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Understanding Media Theory is an accessible introduction to mass media theory. The book emphasizes the importance of using theory not only to make sense of the role of the media in society but also to understand particular aspects of the process of mass communication. This is an introduction to theory which students can understand and enjoy.

Buy Understanding Media Theory book by Kevin Williams from Australia's Online Bookstore, Boomerang Books.

Book Details

ISBN: 9780340719046
ISBN-10: 0340719044
Format: Paperback
(236mm x 156mm x 13mm)
Pages: 272
Imprint: Hodder Arnold
Publisher: Bloomsbury Publishing PLC
Publish Date: 28-Feb-2003
Country of Publication: United Kingdom

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Author Biography - Kevin Williams

Kevin Williams is Professor of Media and Communication Studies at Swansea University. His publications include Get Me a Murder a Day! A History of Mass Communication in Britain (1998) and Shadows and Substance: The Development of a Media Policy for Wales (1997).

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