Description - The Media Book by Oliver Boyd-Barrett
"The Media Book" is a comprehensive foundation text designed for today's students of media, communication and popular culture. Written by an international team of scholars, it is designed to work within media and communication courses world-wide. It covers all the main topics which students will encounter through their courses: theorising the media, popular culture, the moving image, media industries, gender, advertising, PR and marketing, interactive electronic media, tools for researching the media. The book is designed to work within the modular schemes now favoured by most universities teaching communication and media studies around the world. As such, it is suitable for work at all levels of undergraduate education.
Buy The Media Book by Oliver Boyd-Barrett from Australia's Online Independent Bookstore, Boomerang Books.
(244mm x 170mm x 24mm)
Publisher: Bloomsbury Publishing PLC
Country of Publication:
Book Reviews - The Media Book by Oliver Boyd-Barrett
Author Biography - Oliver Boyd-Barrett
Chris Newbold is at Leicester University. Oliver Boyd-Barrett is at California State Polytechnic University.