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An invaluable resource for students and qualified complementary therapists alike, Business Practice for Therapists covers the key business and practice management components of ITEC and NVQ qualifications in therapeutic disciplines. It is essential reading for anyone considering setting up their own complementary therapies business. Areas covered include: - New and forthcoming legislation affecting the business -Different methods of working and their pros and cons -Drawing up a business plan -Conducting market research -Producing effective promotional material -Dealing with difficult clients -Hints and tips in managing finances effectively -Building your business after the initial launch and keeping it healthy -Key marketing and business terminology, and how to apply these ideas effectively

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Book Details

ISBN: 9780340876794
ISBN-10: 0340876794
Format: Paperback
(245mm x 190mm x 12mm)
Pages: 240
Imprint: Hodder Education
Publisher: Hodder Education
Publish Date: 27-Jun-2003
Country of Publication: United Kingdom


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Author Biography - Nicola Jenkins

Nicola Jenkins is Principal of the Tisserand Institute and practices and teaches Aromatherapy, Massage and Reflexology in West London.