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MediaSport is a comprehensive introduction to the ways in which sport and the media interact. It is written by leading experts from around the world in the field of sports studies, sports journalism and leisure studies. Among the subjects covered are: * sports ethics * sport and race * sport and gender * sport and violence on television * the globalization of sports * marketing sports on the Internet.

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Book Details

ISBN: 9780415140416
ISBN-10: 0415140412
Format: Paperback
(246mm x 189mm x 18mm)
Pages: 352
Imprint: Routledge
Publisher: Taylor & Francis Ltd
Publish Date: 30-Jul-1998
Country of Publication: United Kingdom

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