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Description - Cross-Cultural Competence by Slawomir Magala

Cross-cultural management is a crucial challenge for the successful development of international business, yet it is often badly understood and poorly implemented. Misunderstandings arise as culture affects both individuals and organizations, yet attempts to understand, explain and interpret these differences have often been hidden between a welter of conflicting theories and paradigms. This book is a much-needed guide to the theory and practice of cross-cultural management. It focuses on four key areas: * the language connection * the global connection * the management connection * the multimedia connection. Using an innovative approach combining theory, tool-kits and applications, it takes a fresh look at this complex topic, investigating the recognition of cross-cultural differences, accounting for them in managerial communications, and bridging them in a variety of negotiations, interactions and collaborative projects.

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Book Details

ISBN: 9780415349666
ISBN-10: 0415349664
Format: Paperback
(234mm x 156mm x 14mm)
Pages: 256
Imprint: Routledge
Publisher: Taylor & Francis Ltd
Publish Date: 18-Aug-2005
Country of Publication: United Kingdom

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Author Biography - Slawomir Magala

Slawomir Magala is Professor of Cross-cultural Management at the University of Erasmus, Rotterdam.

Books By Slawomir Magala

Cross-Cultural Competence by Slawomir Magala
Hardback, August 2005
$75.59