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Description - Fables of Abundance by Jackson Lears

Fables of Abundance ranges from the traveling peddlers of early modern Europe to the twentieth-century American corporation, exploring the ways that advertising collaborated with other cultural institutions to produce the dominant aspirations and anxieties in the modern United States.

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Book Details

ISBN: 9780465090754
ISBN-10: 0465090753
Format: Paperback
(229mm x 152mm x 35mm)
Pages: 512
Imprint: Basic Books
Publisher: The Perseus Books Group
Publish Date: 13-Oct-1995
Country of Publication: United States

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Author Biography - Jackson Lears

Jackson Lears is the author of No Place of Grace: Antimodernism and the Transformation of American Culture, 1880-1920, and the editor (with Richard Fox) of The Culture of Consumption and The Power of Culture. He is professor of history at Rutgers University.