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"Truett and Truett's Eighth Edition" shows how to use economic analysis to solve problems and make effective decisions in the complex world of business. The highly successful problem-solving approach, clear and accurate presentation of economic theory, and outstanding cases combine to make the best presentation of managerial economics yet. It walks readers step-by-step through specific types of problems, including elasticity calculations, cost minimization, and profit maximization. It shows how real-world firms have addressed issues discussed in the book. It emphasizes the global aspects of managerial economics and its application in the international marketplace.

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Book Details

ISBN: 9780470009932
ISBN-10: 0470009934
Format: Paperback
(235mm x 192mm x 27mm)
Pages: 768
Imprint: John Wiley & Sons Ltd
Publisher: John Wiley and Sons Ltd
Publish Date: 2-Feb-2006
Country of Publication: United Kingdom


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Books By Author Lila J. Truett

Managerial Economics by Lila J. Truett

Managerial Economics

Paperback, June 2003