Why Do People Buy, Anyway? Every businessperson, sales professional, advertising copywriter should be endlessly exploring this question. Sadly, few do. Instead, most stay stubbornly focused on the question of: how can we make them buy our a thinga ? And, sadly, most training remains focused on selling. We are all better served pondering the psychology of the buyer ratherthan the techniques and tactics of selling. Thata s what Robert Imbriale has done in Motivational Marketing. This book is a valuable exercise in being about the customer." --From the Foreword by bestselling author Dan S. Kennedy
Buy Motivational Marketing book by Robert Imbriale from Australia's Online Independent Bookstore, Boomerang Books.
(236mm x 162mm x 20mm)
John Wiley & Sons Ltd
Publisher: John Wiley and Sons Ltd
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Author Biography - Robert Imbriale
Robert Imbriale is President and CEO of Ultimate Wealth, Inc., and a marketing expert who has helped sell more than $150 million in products over the Internet. He delivers seminars on Internet marketing around the country and frequently appears as an expert on television.