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Description - A Meeting Planner's Guide to Catered Events by Patti J. Shock

Food and beverage is the largest portion of a meeting budget, but most meeting and event planners have no formal background in purchasing and managing this expense. This guide helps event, meeting, and convention planners save money, negotiate contracts, deal with catering managers, and successfully manage the food and beverage aspect of their event. Covering everything from styles of service to on-premise and off-premise considerations to food and beverage contract negotiation, this book is a comprehensive and accessible reference for event planners and students.

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Book Details

ISBN: 9780470124116
ISBN-10: 0470124113
Format: Paperback
(233mm x 193mm x 16mm)
Pages: 324
Imprint: John Wiley & Sons Ltd
Publisher: John Wiley and Sons Ltd
Publish Date: 1-Oct-2008
Country of Publication: United Kingdom

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Author Biography - Patti J. Shock

Patti J. Shock is a Professor in the Tourism and Convention Administration Department of the William F. Harrah College of Hotel Administration at the University of Nevada, Las Vegas. John M. Stefanelli is a Professor in the Food and Beverage Department of the William F. Harrah College of Hotel Administration at the University of Nevada, Las Vegas.

Books By Patti J. Shock

On-Premise Catering by Patti J. Shock
Hardback, July 2011
$89.96
Restaurant Marketing for Owners and Managers by Patti J. Shock
Paperback, October 2003
$38.66